The Avril Lavigne replacement conspiracy theory is a conspiracy theory stating that Canadian singer Avril Lavigne died in 2003, shortly after the release of her successful first album, Let Go, and was replaced by a body double named Melissa Vandella.
Evidence used to support the theory include changes in Lavigne's appearance between 2003 and the present, supposed subliminal messaging in her follow-up effort, Under My Skin, and a photoshoot in which Lavigne has the name "Melissa" written on her hand.
he theory alleges that the pressures of fame, combined with the death of Lavigne's grandfather, sent her into a deep depression after the release of her 2002 debut album, Let Go, and that the singer died by suicide shortly after.
According to the conspiracy theory, a look-alike named "Melissa" was originally hired to distract paparazzi, protecting a reclusive Lavigne.
It alleges that Lavigne befriended "Melissa", that shortly before the singer's supposed death her body double was taught how to sing and perform like the musician, that after Lavigne's death her record company buried the news and replaced her with "Melissa Vandella" for a continued profit, and that "Melissa" recorded all of Lavigne's future work.
Much of the evidence cited in support of the conspiracy theory is the purported appearance and disappearance of various moles and other skin blemishes in pictures of Lavigne over time,[3] as well as a promotional photoshoot in which she has the name "Melissa" written on her hand.